Over the years, I’ve honed my marketing and communications expertise across various industries. I started in SaaS, where I oversaw content development, wrote blog posts, and designed social media strategies. More recently, I drove brand growth in fashion through e-commerce expansion and curated content across different platforms and marketplaces. I tailored messaging and multimedia to meet customers at every stage and played a key role in creative direction and ideating marketing campaigns. 

 

Along the way, I’ve also developed content for wellness, real estate, and accounting brands. Safe to say, I’ve picked up a versatile skill set.

 

I have a big-picture approach to marketing—because great content doesn’t exist in a vacuum. It’s about telling a cohesive story that builds awareness, drives engagement, and turns audiences into loyal customers. I take a holistic marketing approach, blending strategy, creativity, and data to create content that looks good and delivers real results. Whether I’m working on a social campaign or a communication strategy, my goal is always to uplift both the consumer and my team. If you want to dive deeper into my experience, check out my LinkedIn for the full rundown!